![]() ![]() “Discovery Channel reached out and presented us a program that was a good content vehicle and promotion for traditional gaming in the US market,” Mars Hou, vice general manager of marketing for Tencent Interactive Entertainment, told AListDaily. Mars Hou, vice general manager of marketing for Tencent Interactive Entertainment It was produced in partnership with Tencent Interactive Entertainment Group. The documentary will air in July on the American basic cable and satellite TV channel. Game Vision will dive deep into the role games have played in history, investigate the current state of gaming across applications and explore the opportunities tech presents for the future. Chinese media and entertainment conglomerate Tencent is looking to broaden its stateside reach and brand narrative by partnering with the Discovery Channel for a documentary covering the world’s largest mobile gaming developer’s history and culture in gaming.
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